How to turn chaos into cash
Make your enterprise more responsive by placing innovation at the heart of your business.
This month, we continue to examine the responsive business behind the assorted desks that form the Microsoft Enterprise team. There are a few gems we’ve unearthed that explore the heart of the responsive business and what kind of behaviour a responsive enterprise embodies. It is, indeed, wonderful to have a responsive business that mimics marketplace change and better positions itself to harness and monetize those changes—and this is a profound quality deserving celebration. But we can go deeper: imagine an enterprise that breathes agility, taking industry changes and making discovery the heartbeat to which the rest of the organization marches.
So what do Tesla and the Beatles have in common? One central thing separates them from the rest of the herd: true innovation. One company had a car that sold $40 million before the model was even on the streets, and the other still holds world records for weekly sales of a single album. Innovation can often seem prophetic in retrospect, but centering a business around innovation is actually not that hard to do, and it doesn’t take a crystal ball to implement future-thinking changes. Taking market chaos and turning that into cash takes a few planned steps and strategies—creating business value by developing new products and services for all markets. Read more about the cult of repeatable innovators and how to industrialize creativity within the walls of your business. And learn to spot the innovators in your group—and use their talents to propel your enterprise into its own future. That’s how to become more responsive.
Read more on Turning Chaos into Cash.
