Tag: Customer experience
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Creating the future of retail: 3 ways to transform your customer experience
With the help of data-driven intelligence and modern business applications, it’s now easier than ever to create a personalised and differentiated shopping experience for your customers. This is the future of retail and it is happening today.
5 ways storytelling can fuel your digital marketing
Telling stories is one of the strongest ways to build and humanise your brand to better connect and resonate with your customers. Digital marketing, however, can sometimes feel more like a numbers game, putting emphasis on commercial objectives and the analytics behind how content is performing.
Three learnings to successfully scale your data
The success (or failure) of an ecommerce retailer often boils down to product data. Mismanaged or poorly optimised, it impacts the visibility of businesses on ecommerce channels. And no visibility means no customers clicking Buy.
Breaking down barriers with bots
As our lives continue to get more and more hectic every day what technologies can we use to improve customer experience? Bots may be the answer.
How AI can help SMBs grow
Find out how Esme Loans revolutionised the business loan market by focussing on cloud technology such as AI to help small and medium businesses.
The impact of AI on the customer experience in financial services
Artificial intelligence (AI) is altering financial services and disrupting the traditional ways of doing business and interacting with customers. Technology is opening the door to new operating models, while introducing competitive dynamics that will reward forward-thinking institutions and punish those that are not able to keep pace. For the western economy, AI looks promising.
The 4 benefits of going cloud-native
Now businesses are focussed on adopting a cloud-first strategy, moving beyond the compute, storage, and network benefits. Businesses are increasingly looking to cloud-native applications to take advantage of technologies such as serverless computing, machine learning, and IoT.
5 steps to move to a cloud CRM
Customers these days have access to more choice, information, and products than ever before. On top of this, they have more devices to access everything on, and more channels to engage businesses on. Because of this, customers don’t have the time or patience for poor experiences. This is where customer relationship management (CRM) comes in.
5 ways to use AI to power digital marketing
Digital marketing and AI are a natural fit. Marketers are leveraging the technology to help steer business decisions, improve customer experiences, and understand their audience. Best of all, they’re saving money and time whilst they do it. What are the main opportunities for you?
The chatbot opportunity in healthcare
It’s not hard to see why the chatbot innovation triggers excitement in the NHS. Chatbots can ease staffing issues, triage patients to the correct services, and source intelligent information for patients to their smart devices whenever they need it. We explore the opportunities it presents for healthcare.