Pricing for Bing Search APIs, with your LLM

Use the Bing Search APIs to display search results next to your LLM experience.

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No upfront cost. No termination fees. Pay only for what you use.

Bing Search APIs are available as part of the following Bing Search plans that provide greater value and flexibility. These APIs are available for use with your Large Language Model (LLM).

Bing Search API v7

The Bing Search APIs add intelligent search to your app, combing hundreds of billions of webpages, images, videos, and news to provide relevant results with no ads. The results can be automatically customized to your user's locations or markets, increasing relevancy by staying local. It includes 8 features:

Bing Image Search

Search for images and get comprehensive results. Help users scour the web for images. Results include thumbnails, full image URLs, publishing website info, image metadata, and more.

Bing News Search

Search for news and get comprehensive results. Search the web for news articles. Results include details like authoritative image of the news article, related news and categories, provider info, article URL, and date added.

Bing Video Search

Search for videos and get comprehensive results. Find videos across the web. Results provide useful metadata including creator, encoding format, video length, view count, and more.

Bing Web Search

Get enhanced search details from billions of web documents. Retrieve web documents indexed by Bing and narrow down the results by result type, freshness, and more.

Bing Custom Search

The Bing Custom Search API gives you powerful ranking, a global-scale search index, and document processing with fast, simple setup. The core technology works in four steps—by identifying on-topic sites and images, providing automatic query suggestions, applying the Bing ranker, and delivering relevant search results.

Bing Entity Search

Bing Entity Search brings rich context about people, places, things, and local businesses to your apps, blog, or website for a more engaging user experience. It will identify the most relevant entity based on your searched term and provide primary details about those entities. Local business information is currently available only in en-US market.

Bing Spell Check

Add advanced cloud-based spelling algorithms to your app with the Bing Speller API, and give your users the peace of mind that your app will understand the input they provide.

Bing Autosuggest

Bing Autosuggest API helps narrow the search quickly by allowing your users to see suggestions for popular search terms. It can correct perceived mistakes and returns detailed contextual suggestions according to other searches people have found useful.

Bing Search APIs, with your LLM Pricing Details

INSTANCE TRANSACTIONS PER SECOND (TPS) FEATURES ALL MARKETS
S15 250

Bing Web Search API

Bing Video Search API

Bing Image Search API

Bing News Search API

Bing Entity Search API

Bing Spell Check* API

Bing Autosuggest* API

$28 per 1,000 transactions up to 1M transactions per day

$28 per 25,000 transactions*

S16 250

Bing Web Search API

Bing Video Search API

Bing Image Search API

Bing News Search API

Bing Entity Search API

Bing Spell Check* API

Bing Autosuggest* API

$200 per 1,000 transactions for transactions greater than 1M in a single day.

$200 per 25,000 transactions*

S17 150

Bing Custom Search with Image Search, Video Search, Custom Auto Suggest*

$28 per 1,000 transactions up to 1M transactions per day

$28 per 25,000 transactions*

S18 150

Bing Custom Search with Image Search, Video Search, Custom Autosuggest*

$200 per 1,000 transactions for transactions greater than 1M in a single day

$200 per 25,000 transactions*


Partners who subscribe to the S15 or S 17 instance will be charged the S15 or the S17 rate up to 1M queries per day. If you believe you may only exceed the 1M per day transaction limit occasionally, we recommend subscribing to both S15 and S16 or if using Custom Search S17 and S18. You should implement monitoring so you can automatically switch to the S16 or S18 instance once you have exceeded your daily limit.

Partners who subscribe only to the S16 or the S18 instance will be charged the S16 or the S18 rate for every transaction made on that instance.

Frequently asked questions

Bing Search APIs are invoiced based on number of transactions (also known as API calls). These plans are pay-as-you-go and doesn’t incur additional cost for complex queries and more than 10 results (up to 50 results in most cases).

  • If you are subscribed to the S15 instance and you make more than 1M queries in a 24-hour period, Bing may return a 403 error message that the caller exceeded their transactions per day quota. You can read more about error codes at Error codes used by the Bing Web Search API - Bing Services | Microsoft Learn.
  • Partners who subscribe only to the S16 instance will be charged the S16 rate for every transaction made on that instance.​
  • Partners who subscribe to the S15 instance will be charged the S15 rate up to 1M queries per day. If you believe you may only exceed the 1M per day transaction limit occasionally, we recommend subscribing to both S15 and S16 and implementing monitoring so you can automatically switch to the S16 instance once you have exceeded your daily limit.

If you happen to exceed the mentioned number of transactions per second (TPS), your usage will be throttled and you will see an associated error code. You can find information on error codes in the documentation for each API.

For billing purposes, a transaction is a successful Bing API call request (though there are caveats for DoS attacks). For logging and reporting purposes such as for the Bing Statistics Add-in, it is any Bing API call irrespective of whether it is successful or not.

You can change the tier of service anytime. Please make sure you use appropriate keys in your API calls. If you are having enterprise agreement with Microsoft, please work with your account executive.

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Learn more about Bing API’s from these resources.