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July 24, 2024

What is a poster presentation?

When preparing to present noteworthy research at an academic conference, its important to articulate your findings effectively, so it leaves a lasting impression on your peers. A common method for presenting research is through poster presentations. Learn what a poster presentation is, how to craft one for your next conference, and its benefits.

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What is a poster presentation?

A poster presentation, or a poster session, is a type of research format presented on a poster by an individual or a group at a conference. These posters organize and display the thesis or hypothesis, methods, and outcomes of a research study in a way that’s visually pleasing for audience members. Attendees will listen to participants’ presentations and ask questions to engage in discussion. Typically, these sessions last between 1-2 hours. So, participants should be thoroughly prepared to effectively present throughout its duration.

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How do you create a poster presentation?

Poster presentations, unlike PowerPoint presentations, require physical design and production. Professional poster creation involves graphic artists, production, and team meetings. So, it’s important to outline a poster presentation timeline for your team to follow, keeping your presentation in mind to ensure ample time for completion.

To start outlining the poster design, identify its components. First, your title, authors, and institution should be placed at the top center of the poster. Organize the poster vertically and include the relevant sections – “Introduction”, “Methods”, “Results”, “Conclusions”, and “Recommendations”. Each section must include relevant and accurate content that summarizes your work, while being visually appealing to captivate its viewers.

Data visualization can be organized with pie charts, for survey or demographic results, infographics for complex information, and bar graphs for quantitative data. From a design perspective, prioritize readability and simplicity for your audience. Use a balanced color scheme, lines, frames, and other visual cues to highlight information.

What are the benefits of poster presentations?

Poster presentations communicate complex research in an effective manner, that offers benefits for the presenter and audience alike. These benefits include:

Visually engagement

As mentioned earlier, poster presentations should be visually engaging. Graphics, images, data visualizations and colors convey complex information, in a simpler format, so viewers can understand it.

Concise communication

Poster presentations are in a concise format. Its relevant sections – introductions, methods, results, conclusions, and recommendations – are outlined in a digestible format, so readers can follow along. The concise format encourages presenters to communicate their findings clearly and briefly within the limited space available. Concise communication ensures viewers can follow their research topic, with comprehensible verbiage.

Networking opportunity

Poster presentations are delivered at conferences, a great platform for networking and collaboration. Presenters can connect with colleagues, researchers, and other peers who share similar research interests and expertise. Consequently, presenters can hope to develop their research with their peers or pursue additional opportunities.

Interactive discussion

Poster presentations facilitate interactive discussions between presenters and conference attendees. Viewers can interface directly with the presenter, ask questions and request clarification on aspects of their research. Presenters can improve their research spiel from insights they gained from their discussion.

Poster presentations offer researchers a platform to share their findings, network with peers in their field, and engage with others interested in their research. If you are preparing to present at a conference, follow these tips to effectively create and deliver your poster presentation. For more help with presenting research, learn more presentation tips.

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