How to become a content creator with Surface

In today's digital age, creating video content for social media is essential for aspiring content creators. Microsoft Surface laptops provide a versatile toolkit for crafting professional-looking videos. Learn how to create videos for social media using the powerful features of Surface devices, from filming to editing, adding effects, and optimizing for different platforms.

How to start your content creation journey

Embarking on your content creation journey begins with understanding the basics and setting up the right toolkit. Microsoft Surface laptops, known for their performance, portability, and precision, are ideal for creators of all levels.

Choose the right Surface device

Select a Surface model that suits your creative style and needs. Surface Pro 11ᵗʰ Edition offers versatility and power in a compact form, ideal for filming in various locations. Surface Laptop 7ᵗʰ Edition is perfect for intensive editing sessions with its Snapdragon® X Series processors for the ultimate multitasking sessions.

Equip your device with the right accessories and software

Invest in quality accessories¹ like the Surface Pro Flex Keyboard with Slim Pen¹ for detailed editing. Surface Pro Flex Keyboard is designed to be used either attached to your Surface Pro² for the ultimate laptop setup or detached³ as a standalone keyboard for unrivaled flexibility.

With real-time writing, pin-point accuracy, and a built-in haptic motor,⁴ Surface Slim Pen brings the feel of writing and drawing on paper to your display. Choose video editing software that complements your workflow.

How to create videos for social media

Creating engaging and professional-looking video content involves more than just hitting the record button. It requires planning, creativity, and an understanding of your audience.

Filming with Surface devices

Use the built-in cameras on your Surface device for quick and easy filming, especially for vlogs or live streaming. Both Surface Laptop 7ᵗʰ Edition and Surface Pro 11ᵗʰ Edition have an AI-enhanced Surface Studio Camera. This ultrawide front-facing camera paired with AI-powered Windows Studio Effects like automatic framing keeps you in focus even as you move around your space.

Editing to enhance your story

Editing is where your story comes to life. Utilize your Surface device to cut clips, rearrange footage, and add transitions seamlessly. The high-resolution display and touch capabilities of Surface devices make pinpointing edit points and scrubbing through footage a breeze.

Adding effects and optimizing for platforms

Give your videos a professional flair by adding effects, background music, and text overlays. Each social media platform has its preferences for video formats and lengths so you can optimize your content accordingly.

Share your content

The final step in becoming a content creator is sharing your creations with the world. Utilize social media platforms’ specific features, like Instagram Stories or YouTube Shorts, to reach a wider audience. Engage with your viewers through comments and live streams to build a community around your content.

Monitor performance

Use analytics tools to monitor the performance of your videos. Understanding what resonates with your audience can help you refine your content strategy. Surface devices, with their connectivity options and support for various applications, make accessing and analyzing these insights straightforward.

From filming with ease to editing with precision and adding that final polish, your Surface can be the key to unlocking your potential as a content creator. To get started with your content creation journey, choose from accessories and devices available on Microsoft Surface.